PVL: Farm Fresh taps Italian Alessandro Lodi as new coach
New Farm Fresh Foxies head coach Alessandro Lodi of Italy. Lodi calls the shots for a Farm Fresh side that finished 10th last PVL season.–SGA PHOTO
MANILA, Philippines–Strong Group Athletics has taken a major step toward elevating Farm Fresh’s status in the Premier Volleyball League (PVL), naming veteran international coach Alessandro Lodi as the new mentor of the Foxies ahead of the upcoming season.
Lodi, a seasoned tactician with a coaching résumé that spans multiple continents, replaces Benson Bocboc, who called the shots for Fram Fresh on an interim basis during the 2024 All-Filipino Conference.
READ: PVL: Nxled routs Farm Fresh to wrap up All-Filipino campaign
THERE IS A NEW LODI IN TOWN ✨
Join us in welcoming Farm Fresh's new head coach all the way from Italy, Alessandro Lodi!
He will be in charge of the development and progress of holdovers like Tubu, Viray, Dela Cruz, Daquis, and more!
Welcome to the fam! 🏐🥛🦊 #FarmFreshNation pic.twitter.com/iU9nW2Vb1p
— Farm Fresh Foxies (@FarmFreshFoxies) May 6, 2025
Under Bocboc’s guidance, the young Foxies finished in 10th place.
Joining Lodi on Farm Fresh’s revamped staff is renowned Italian strength and conditioning coach Carlo Buzzichelli, who will oversee the physical training programs not only for the Foxies but also for all volleyball teams under Strong Group Athletics which includes ZUS Coffee.
“The arrival of Coach Alessandro Lodi as Farm Fresh’s new head coach and Coach Carlo Buzzichelli as Strong Group’s new strength and conditioning head marks a new chapter for our teams,” said Farm Fresh team manager Kiara Cruz.
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“With Coach Fabio Menta already on board as our volleyball consultant, we’ve seen improvements across all SGA teams—from the pros to the collegiate level,” Cruz added. “Now, with the additions of Coach Alessandro and Coach Carlo, we’re not just maintaining momentum—we’re becoming stronger.”
The Foxies, who joined the PVL just last year, are now aiming for a breakthrough season with Lodi at the helm.
